Tag Archives: Fashion Boutique

Fashion Insider: What Fashion Retailers Do With Their Unsold Merchandize

fashion retailers dumping excess stock

Fashion comes and go. Trends come and go. The fashion industry is a hugely competitive industry and in order to stay afloat in the trade there are many things behind the scenes of just “selling clothes” that a brand/business must do in order to survive. One of the many imperative issues with fashion retailers is stock. This means, predicting what trends will be popular and purchasing for the next season. How much to order to meet customer demands? What if the sales forecast for demand is wrong?

It may never cross a consumer’s mind the processes retailers embark in the process of sourcing, buying and promoting merchandize in store. Would it be safe to say that consumers see only how trendy and appealing the clothing pieces look on the mannequins and racks? Beyond this, there is more to just the mere practice of “selling clothes”. There is a profusion of research, planning, budgeting and forecasting. Any errors in any given element of these processes may and will likely result in inaccurate results which may affect the level of sales and stock planning, thus, leading to a surplus of excess stock at the end of the period.

We decided to share with you a few insider fashion secrets after we had several customers ask about the same thing. The question “What do fashion stores do with their leftover (unsold) clothes?” Good question. Have you noticed retailers often advertise “end of season stock clearance” frequently every few months? With the amount of stock the large retailers carry in terms of styles, colours and sizes, surely, not every single piece will sell? No, they don’t.

So what do they do with all these unsold merchandize? The short answer, they either dump in landfills or have it sent to factories with industrial shredders and have the clothing pieces destroyed. Much to the dismay of environmentalists and charity houses, large retailers do this in order to protect their brands and avoid their clothing lines to flood the market and land in the hands of people who they deem “undesirable” for their brand image, i.e homeless people. Despite the ethics behind this practice of destroying perfectly good clothing that should ideally be contributed towards goodwill causes to help the needy, it is a common practice with large clothing retailers. In January 2009, a New York graduate student, Cynthia Magnus reported to The New York Times to expose leading American retailer, H&M dumping bags and bags of their store clothing outside bin collections.

What did she find H&M staff doing to the excess clothing? Read more to find out the secrets of the fashion industry and what they do with unsold stock.

Got a comment or question? Share us your thoughts and leave it in the comments section below.

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Outfit Planning 101

For fashionistas, outfit planning is an important daily ritual. It’s an act to articulate one’s own creativity and self expression through fashion clothing and accessories. Fashion bloggers have exploded on the web sphere and social media networks and for some, have attracted hundreds, or thousands of followers through sharing their fashion outfits and looks. The hashtags #outfitoftheday #ootd #whatiwore are super popular tags which fashionistas tag their photos to attract a huge number of views and likes on social media networks such as Instagram. Everyday fashion lovers turn to these networks to seek inspiration and see what’s trending to incorporate looks and get ideas into their own outfits. These outfits were from the formation of careful outfit planning and styling. While some of us have very limited time prior to an occasion out, it can sometimes make outfit planning a rather frustrating and stressful thing.

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Make Outfit Planning a Breeze!

The art of outfit planning can actually be a very enjoyable process with a few simple tips.

  1. Define and recognize your personal style
  2. Clean out and organize your closet
  3. Invest in wardrobe staples
  4. Scour online sources and networks to seek style and outfit inspiration

Read the original post “The Basics Of Outfit Planning” for detailed tips on nailing the basics of outfit planning to putting your looks together like a breeze!

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LookBook: Purple Fever

Purple is perfectly feminine and chic. When combined with gold, it makes a winning color combo.

This LookBook features purple and gold together for a look that is chic and stylish that is great for the upcoming festive season.

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Perfect Color Combo: Purple & Gold
“Sunset Skies” Off Shoulder Dress $34.95
“Regal” Rhinestone Gold Clutch $25.95

Love,

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Hot Look Pick: White Skort + Long Sleeve White Lace Top

We love fashion bloggers.And we’re totally loving this look fashion blogger Ariadnee Abreu from Brazil is rocking with the fab combo of the current trending hot white skort with a long sleeve lace top. It’s a simplistic look yet super stylish and chic and is super versatile to be worn for different occasions. Switch out the accessories and shoes and you’re pretty good to go for different occasions as it calls for it.

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Fashion Blogger Ariadnee Adbreu rocking the white skort and long sleeve white lace top

While these two pieces work harmoniously together here as Adiadnee has styled the white skort and long sleeve white lace top, both pieces looks fab with other ensembles. We love the white skort and long sleeve white lace top because it’s timeless pieces that can be worn any season and look so chic.

The great news is you can get both these fabulous pieces; the white skort and the long sleeve white lace top for half price by using the promo code SALE50. How awesome is that?

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“Lacey” long sleeve white lace top
Normal price: $29.95
With 50% sale promo code: $14.98

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“Lulu” white skort
Normal price: $29.95
With 50% sale promo code: $14.98

Love,

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It’s Tee Time: Celine Me Alone Slogan Tee

What’s hot? The “Celine Me Alone” slogan tee is trending hot right now.

Simplistic, chic and super versatile, the “Celine Me Alone” slogan tee works with any bottoms from wearing this slogan tee with a pair of denim blue jeans and a pair of slingback black heels for a casual chic look. Switch out the footwear with a pair of hi-top sneakers for a street look.

For a casual and cute look, pair this “Celine Me Alone” slogan tee with a pair of shorts or mini bodycon skirt. The looks are endless, this “Celine Me Alone” slogan tee is a must have!

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Fashion Blogger @ Be Frassy rocking the “Celine Me Alone” slogan tee

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Fashion Blogger @ Onto My Wardrobe

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Fashion Blogger @ The Glam & Glitter

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Fashion Blogger @ Dear Milano

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Fashion Blogger @ Dear Milano

Take advantage of our 50% promo and get this “Celine Me Alone” slogan tee for half price! Enter code SALE50 to have your discount automatically deducted at checkout. Hurry in as this hot slogan tee is selling out fast!

celine-me-alone-slogan-tee-blogger-style-2013-whiteLove,

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It’s SALE time! 50% OFF STOREWIDE! WOO-HOO!

It’s….SALE TIME!

We’re having a 2 week 50% sale…store-wide*!

Sale starts Thursday 14th and ends Thursday 28th November 2013.

Yep, that’s HALF PRICE ON EVERYTHING! So why not snap up a bargain and SAVE on the gorgeous dresses we have in stock.

Enter the promo code SALE50 to redeem your 50% discount off your order!

So what are you waiting for? Click here to shop now!

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YAY! It’s sale time! @ online fashion boutique Australia  www.enviousfashions.com.au

Love,

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Trending: Point Toe White Pumps – Try the Trend!

If you’re in the summer hemisphere then summer is just around the corner. We’re spotting the point toe white pumps as the season’s hottest new trend. Although white is fabulous for summer, for those fashionistas in the Northern hemisphere of the world, the point toe white pumps also looks great incorporated into a monochrome outfit.

The white heel footwear has been traditionally dabbled in on only very lightly and it was once considered only the brave fashion trendsetters would venture. Why? Because it was often perceived to be “tacky” and reserved for the women who resembled the Stepford wives to wear them. Yes, the point toe white pumps can be a difficult trend to pull off and for the most part, most people aren’t sure how to style the white shoe look without creating a massive fashion faux paux. So, they would rather skip the risk of looking such part.

That being said, this shoe trend is coming back in a big way and when styled correctly with color-blocking, geometric pieces, monochrome and basic pieces, the point toe white pumps can smash the look out of the park.

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Perfectly polished and chic teaming the point toe white pumps with denim

Check out the celebrities and fashion bloggers below for styling inspiration and how they are rocking the point toe white pumps trend.

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Celebs wearing point toe white pumps: Rhianna, Nicole Kidman, Jessica Parker, Gwyneth Paltrow

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More celebs wearing the point toe white pumps trend: Heidi Klum, Kate Beckingsale, Hilary Duff

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Rosie Huntington-Whitely looking pretty and chic in all white with point toe white pumps and a cute strapless uneven hem dress

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The ever stylish Jessica Alba in printed pants and point toe white pumps

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The boho chic fashionista Nicole Ritchie rocking the all white look in point toe white pumps

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Ciara pairing a pair of point toe white pumps with a mini dress for a sassy and sexy look

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Queen of monochrome and fashion forward pieces, Victoria Beckham channels ladylike glam in a black long sleeve and skater skirt with point toe white pumps

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Point toe white pumps hot on the runway

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Fashion Blogger: The Bengal Buzz rocking point toe white pumps with a navy ensemble for a street style look

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Perfect office look of white and navy combo: White top with a fitted high waisted skirt and perfectly finishing off with point toe white pumps

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Fashion Blogger at Luxo: Effortless street style chic in black with point toe white pumps

Fashion Blogger: Annabelle Fleur

Fashion Blogger: Annabelle Fleur styling monochrome outfit perfectly

Tell us what you think! Will you be rocking the point toe white pump trend?

We have the point toe white pumps available at our website for a cool $54.95 so there’s no excuses for not trying this trend!

Click here to shop now!

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“Lovisa” point toe white pumps $54.95

Love,
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The Photoshop Diet: What’s Real And What’s Not

We never realized being a supermodel with a flawless figure is so hard!

Doutzen Kroes spills the beans on how she feels guilty for her own perfect figure makes girls feel uncomfortable and self conscious about their own bodies. Hrmm…what a tough life.

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The hard life. Doutzen Kroes

She tells in an interview with Page Six “Sometimes it makes me feel guilty that I am now in this profession that makes certain girls insecure. I wake up sometimes like, this is not what I look like in the magazine. Who is this visitor in the bathroom?”

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It’s hard looking this hot all the time. Really.

It’s no secret that models and celebrities in showbiz are under a lot of pressure to look nothing less of perfect but when they fall short of that expectation and standard, there’s the good old airbrushing tactic. While we know the fashion and entertainment industry portrays women to be of a certain nature and while we realize some of these expectations and body images are unrealistic and exaggerated, we still feel pressurized to look a certain way.

Below we want to share with you the images portrayed and shown in the media are of pure alterations and enhancement by digital means. Yes, some are more models and celebrities with already pretty amazing bodies but even then, they still go through minor enhancements. It’s a sad thing that these media portrayals result in women to becoming insecure about their body images but it is about being a healthy weight for your body, comfortable in your own skin and realizing these images are doctored with the intention to make monetary gains.

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Britney Spears

After Britney’s downward spiral with her public meltdown, it seems it’s been hard for her to get her body back on track. This photo here clearly highlights the photo-shop worked down on Britney’s body for a magazine cover.

Britney’s recent comeback sees her looking better than before but even videography filters and editing was not ruled out. The image below was a leaked image from Britney’s most recent single release, Work B!tch. Britney is sporting a much tighter and toned tummy in the touched up video edit and also slimmer thighs.

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Britney Spears in her newest music video clip

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Britney Spears Live

This picture here shows Britney Spears at one of her live concerts in a midriff bearing top. It’s a far cry from the abs she has for magazine shoots, album covers and promo photo materials as below for Shape magazine.

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Britney Spears for Shape Magazine 2013.

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Jessica Alba

Jessica Alba looks pretty darn good as she does but she’s not exempt from having her waist tweeked to a smaller waist size and also slimmer thighs.

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Mariah Carey

Mariah Carey is photo-shopped and airbrushed  for the perfect hourglass, feminine sexy shape. Perfect curves given by digital enhancements.

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Mariah Carey at a beach in LA

A natural shot of Mariah Carey at a beach in LA.

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Kate Hudson

No chest? No worries! Photoshop will give you a natural and any size breasts you desire. Kate Hudson seen here on the left in her natural form with a small A cup chest and on the right is a retouched image of her breasts to a large cup size for the promo photo of her movie “Fool’s Gold.”

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Victoria Beckham

No butt? No problems! Photoshop will give you that full and perky butt that is lusted after. Victoria Beckham is particularly known for her behind yet she sported a very full and voluptuous butt in her perfume campaign with David Beckham. Ahh, the magic of enhancements for body parts to increase or decrease.

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Jennifer Aniston

While most of us would kill for Jen’s yoga body, this tummy isn’t quite good enough for the standards of magazines where it appears they have smoothed out the “extra” tummy bits.

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Jennifer Aniston

Yes, Jen does look pretty darn good and while she’s perfectly fine au naturel as seen by her sunbathing on the beaches and hotel pools, that bit of retouching is needed to make her body picture perfect.

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Jennifer Lopez

Promo shot of Jennifer Lopez to promote her album. Tanned, bronzed, sexy and….tight abs.

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J.Lo

Yes, J.Lo does have a bangin’ hot body with all her curves and impressive set of abs. Bear in mind that many of the professional shots are specifically shot from certain angles to best capture the body and features of the model or celebrity. Lighting and makeup also play a big role as with the final editing touches to the photo which we are exposed to and at times seemingly, impossible to obtain. In this particular picture of J.Lo, the angle of the photo is very flattering to the abs. Leaned back position which flattens the tummy and shows great definition. Fret not….

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Jennifer Lopez Live

Ahhh…yes, there are days when those abs of Ms Lopez aren’t out to play. Compare this photo to those of the magazines and promotional shots, these abs pictured are a far cry from the flat, toned and fab abs on display.

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Ms Lopez

Refreshing photo. This is the kind of body that you would most likely see on the beach. Not perfect but beautiful as an untouched and natural way.

At the end of all this, there is no real quick or easy way to maintain that bikini body without the dedication and commitment to a healthy lifestyle which is a combination of nutrition and exercise. If these photos are anything to go by, we’d call it a “photoshop diet” because well, the models and celebrities are in their best shape thanks to digital help. Other than that, they have body hang ups just like the rest of us mere women. Despite having the luxury of have personal chefs and trainers to get them in shape, sometimes it takes more than just external help to achieve the ultimate body goal, yourself.

Take care of your body and love it inside and out!

Love,

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Best Fashion Moments Of Kim Kardashian

She’s the most renown of the Kardashian clan and whether you love or loathe her, it’s pretty hard to miss her. She’s on almost every media platform on a daily basis so she’s very much a household name. Today marks her 33rd birthday and despite the many discussions of her hunger for media attention to fame and fortune, what we really eyeball is well, her wardrobe and fashion sense. All her dramas aside, we share Ms Kardashian’s best fashion moments and how you can get her look.

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Happy Birthday Kim! Looking good at 33.

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Kim showing off her curves in this stunning electric blue gown.

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Head to toe in nude. So chic.

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The lady in red

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Kim knows the wardrobe staple: the little black dress

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Get Kim’s black dress look with our “Matilda” long sleeve black dress for $39.95

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Airport Style: All black with a chic black trench coat

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Get Kim’s trench coat for less with our “Irena” double breasted trench coat for only $52.95

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Perfect combo: black and nude with a statement necklace that is oh so chic

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Get Kim’s retro geometric necklace at a steal price of $6.95 at Envious Fashions!

Oh, and there’s hot talks in the air that Kanye has popped the question to his leading lady! Can’t wait to see the BLING!

Keep smiling fashionistas!

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The Miley Cyrus Style Files (Throwback)

Not sure what happened to Miley Cyrus for her drastic change in fashion, attitude and general demeanor but she did once seem to be the girl that had just about everything; looks, fame, fortune and of course her fashion wardrobe. In a way, it’s like she’s the Britney Spears of the millenium. Their lives are so well publicized that it seems in the midst of Miley’s current bada$$ behavor is the early signs of a meltdown, just as Britney had. After a few public dramas and escapades in between, it would be then come to the moment when they would pick up the pieces and pull themselves together and rebuild their image and reputation again.

Miley seemingly just started this new phase of….well…we’re not sure what to call it but perhaps in Miley’s words which we saw floating around somewhere in the websphere…”growing up.” Salute to you Ms Cyrus!

Well here’s a roundup of the Miley’s “pre-grown” days.

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Miley keeps it simple and chic here in high waisted denim jeans with a bodysuit and a bright pair of wedges. Perfect!

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A bit of street grunge here for the casual day.

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Get Miley’s cut out leggings look with our “Beloved” cut out leggings $24.95

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Channeling sex kitten look here. This outfit caused quite a stir when she wore it and there were huge talks of her being under dressed… but nobody was ready for what she is wearing now…

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Doesn’t she look like a pop princess here. Gorgeous.

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Prim, proper and chic.

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Get your version of Miley’s dress with our “Maria” beige wrap dress with gold chain belt for only $29.95

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She looks every bit like a princess here with her soft and flowy dress and fishtail braid. Of course wwith Liam Hemsworth as her arm candy, the girl had it all!

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Capture the essence of feminine and beauty in this “Melody” yellow evening gown for $159.95

Do you love the old or new Miley? Please share your thoughts and comments below!

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